SEARCH ENGINE OPTIMIZATION
You searched Vancouver SEO? You found us, coincidence? We think not.
Search Engine Optimization remains one of the most important factors in being found on the Internet today. With more and more information being shared across multiple platforms, especially social media, it is vital to a business’ success to be able to be found on the Internet.
Millions and millions of web pages exist online.
How are you going to stand out from the crowd? Search engine optimization can be overwhelming for people to understand and take on. But there’s no need to be overwhelmed with it: we can help!
Want to know how to stand out in Vancouver? Want to know how to stand out across the nation? Want to know how to stand out in the world? You will need to have your website search engine optimized!
What is SEO?
The first thing you need to know about search engine optimization is that it is always changing. Because of the sheer amount of competing websites for those top spots on Google, your Vancouver SEO needs to be spot on.
Search engine optimization is how you get found on the web.
it is a combination of keywords, links, metadata and more. When clients think of Vancouver SEO, they should be thinking of their results in terms of a Google search – the number one search platform in the world. Bing, and other platforms while also valuable don’t bring the traffic that Google does.
Changes to your website, called on-page SEO, can give search engines a better idea of what your website is about. These on-page changes include adding proper title tags, meta descriptions, properly listing your address on your website, tagging images, adding your website to business directories, adding a sitemap, checking for a robots file, speed optimizing your website, setting up Google Search Console, setting up Google My Business, making sure your webpage is fully indexed by Google, and last but not least link building. All of these changes add up to staying ahead and above of your competition. Who doesn’t want to beat their competition right?
Google My Business is also a well known digital marketing tactic, when you’re searching for that new haircut, or a place to get your oil changed, often times we go straight to Google and search something like “hairdressers” or “oil changes”, when searching for local terms like these, a “map pack” will pop up on the search results.
Having your own business listed at the top of this map listing can bring a huge amount of traffic into our business, foot traffic, website traffic, phone calls and online inquiries. With using the right Vancouver SEO tactics, Cadder Marketing can assist you with accomplishing this.
Why do you need Search Engine Optimization?
Even if you think SEO is not important to you, it is important to your web page and overall business success.
Every site needs to be optimized if you want to receive the same leads that your competitors receive.
There is nothing worse than showing up on page 8 of a Google search…have you ever even clicked past page 1 or 2 when you search for a service or product? Probably not. You don’t want to get lost on page 8. Most people don’t click more than 1 or 2 pages in a search because they know Google will give them the best results. BUT! Those results are based on the work those website owners and their search engine marketing companies did to get there.
Think of SEO Like a GPS
You are driving around downtown Vancouver, and you want to eat at an Italian restaurant. You will need to know the name of the restaurant, the address, and the general vicinity of the city the restaurant is located.
It can be difficult to navigate traffic and try to find the restaurant you want. Now imagine you are driving around in your car with your GPS looking for this restaurant. Your GPS will take you right to the place you want to go!
Think of search engine optimization like that: the more information that is attached to your website, the easier it will be for customers to find you online!
Let us help!
The reason people skim over search engine optimization is because they don’t see most of it. A lot of the work is done behind the scenes in the coding of your website. You need website titles, metadata for each page on your site, sources for your images, linking needs to be put in place.
So instead of skimming over it, let us optimize it for you.
Finding Vancouver SEO can be a challenge, although there are many types of digital marketing out there, organic traffic brings in some of the best results. With the increased use of ad blocking, many advertisements are not shown to the average user including Google Adwords.
Using a Vancouver SEO company like Cadder Marketing can increase your ROI month over month with long lasting organic results.
Call us today to find out how we can optimize your website and other digital assets.